s the founders of ASPN (Advancing Support for Parents Nationwide), we started this non-profit organization because we saw a critical need for comprehensive family-centric benefits in the workplace. We recognized the challenges that parents face when balancing work and family responsibilities, and we knew that there had to be a better way. We believe that families play a foundational role in the workforce and that businesses have a responsibility to support their employees in this essential aspect of their lives. That's why we're dedicated to enacting nationwide policy change and supporting businesses of all sizes in implementing family-centric benefits that improve employee well-being, productivity, and workplace culture. Our mission is to create a better future for families in the workplace, and we invite you to join us in this important work.
As mothers and aspiring mothers ourselves, we understand the struggles that come with trying to start and grow a family while navigating a career. Through our own experiences, we noticed a gap in the marketplace - the lack of support for parents in the workplace. It became clear to us that this gap, represented by the missing "S" in our logo, was not just a matter of personal struggle, but a larger issue with direct correlations to business success. We founded this foundation with a mission to pave the way for companies to advance their support for parents nationwide, so that family-forward policies and practices can help businesses thrive. Through our certification process, we hope to recognize and promote companies that prioritize the well-being of their employees and their families. Our ultimate goal is to create a culture where parents feel supported and empowered in both their professional and personal lives, and where businesses can become stronger by putting families first.